March 1998
s m u g
net worth
by Brian Kennedy

*

Literate Smut, My Ass:
Why NerveMag's a Lousy Lay

Anybody associated with NYC publishing world gossip knows the story. Book editor shmos Genevieve Field and Rufus Griscom meet, fall in love, and quit their jobs to follow their dream -- to publish an online highbrow porn mag, a website that offers what they call "Literate Smut." In traditional monosyllabic online publication style (sorry, Leslie), they decide to call the thing Nerve. (There's supposed to be a little dot after the E, but I can't figure out how to make it. Sorry.)

A lot of hard work and seven-million-odd pageviews a month later, Genevieve and Rufus are seemingly riding high - they've been adding new staffers, posing for The Village Voice in standard-issue Urban Hipster Gear, and getting accolades and advertising from such respectable, big-name sites as Salon. Good deal? Great deal!

The only problem's that Nerve's a terrible product. It's by turns laughably pretentious, hopelessly muddled, and just plain annoying; most of it reads like a freshman English major trying to write his first Henry Miller parody. It's about as enlightening as an episode of Silk Stalkings, and about as sexy as being tied up and whipped by somebody dressed as a hippie. If Nerve's the first semi-successful attempt to put a respectable face on porn, it sets a truly disastrous precedent.

You want specifics? Here's what Nerve has to offer:

  • A series of articles by three forty-something academics who think they're really Deep because they live in The Village and fuck each other, featuring such pseudo-Pagliaesque prose as "Let the world be coupled off! I side with the Greek philosopher Pythagoras who considered three the most mystical of numbers." You talkin' isoscoles or scalene, baby?

  • Co-editor Genevieve Fields's semi-autobiographical ode to her panties and how much they cost.

  • "Jack's Naughty Bits " - no, not a British doggie treat, but a collection of supposedly sexy passages from such noted pornographers as Dante, Jean Genet, and, um, Gabriel Garcia Marquez.

  • An article about Southerners buying sex toys that takes anti-Southern regionalisim to a whole new level; not only are them crackers stupid and racist, they don't even know about Motion Lotion!

  • Barry Yourgrau's article on how he saw Titanic and man, is that Kate Winslet chick hot!

  • Not to mention a choose-your-own-adventure porn story, a howlingly melodramatic "Diary of a Breakup," and those same old goddamn Andre Serrano photos that the Village Voice ran last year (y'know, the ones with the horses and midgets and stuff). And Quentin Crisp including in his bio the phrase "Sex is a mistake" (That's what your mom and dad said, Quentin, you're tempted to reply, but...oh, never mind.)

You get the idea. Sure, there's some redeeming content here; some delectable photos of punk-rock bondage babes by Richard Kern (check out his own website for more), Lars Eighner's genuinely moving article about sex among the homeless, and Liza Featherstone's whip- smart book reviews, to name a few. But they shine out like the proverbial diamonds in shit -- and there aren't nearly enough to justify paging through all the other crap.

I'm not going to take the cop-out of stating that smut should never have pretensions to quality; I think there's both a market and a cultural need for pornography for people who profess not to like porn. Sensitive Guys need something they can jerk off to without feeling guilty about exploiting women Don't laugh, I have friends who think they're setting back the cause of feminism 20 years every time they enter a strip bar), and yuppie chicks need something to crank up the Hitachi Magic Wand to besides their worn-out (but unrated!) videos of 9 1/2 Weeks and The Lover. And the rest of us would dearly appreciate some porn stars who don't look like they've just come from the front row at a .38 Special concert. Nerve's identified a definite need, they've capitalized on it, and they'll probably be quite a success. I hear they've got a print version of the 'best' of their content coming out soon, too.

For now, though, gimme Inrearendence Day 4.

*

write bfitz@smug.com

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